The Hansen family sells a share in the company to former ISO CEO Peter Midtgaard. Menu's permanent design team now consists of Norm Architects, Pernille Vea, Jakob Wagner and Christian Bjørn.
The parent company Scandinavian Living is established. This serves as an umbrella for the individual trade marks Menu, Menu Pro, QDO and Unique Interior.
Danish Steel House becomes Menu. The designer Pernille Vea is employed, and the development of unique, top-selling design products takes off.
Bjarne Hansen develops the company's famous Irish Coffee set. Innovative design which, in a single stroke, becomes an impressive, international sales success.
Simon Hansen establishes the family-owned company Danish Steel House, which supplies steel products to the catering industry.